Search Engine Optimization

Search engine optimisation (SEO) refers to a range of proven techniques used to increase website search engine visibility. With increased search engine rankings, site optimised web pages will appear higher in Google, MSN and Yahoo search results.

Onsite search engine optimization is the foundation and prerequisite to a search friendly and thus high ranking internet presence. With the SEO fundamentals in place, your website will be prepped and your business positioned to reap the rewards.

Onsite SEO Fundamentals

Immediately boost website search engine visibility, track your user statistics and start your first Pay-Per-Click campaign.

Optimisation Fundamentals:

• Research on keyword, key phrase combinations and search volumes.
• Optimisation of web page images and hyperlinks
• Optimisation of web page and internal linking structure.
• Optimisation of web page content with high quality keyword rich copy.
• Optimisation of web page html tags for better content relevancy.
• Google and Yahoo sitemap creation and submission.
• Setup of Google Adwords and your first Pay-Per-Click campaign.
• Setup of Google Analytics to track your website user statistics.
• Setup of Google Webmaster tools.

Onsite SEO Retainer Program

The retainer program is like having your own in-house SEO consultant to continually evaluate your website suggest SEO improvements and make on page SEO enhancements when necessary.

Optimisation Program Tasks:

• Check site structure.
• Check keyword relevancy.
• Check keyword density.
• Check keyword Position.
• Check search engine status.
• Check PageRank and indexed pages.
• Check html tags, images and hyperlinks.
• Check sitemaps and linking structure.
• Report on SEO findings and suggest enhancements.
• Make on page SEO enhancements where necessary.